"Keywords are currency."

-- H. Vanoy Barton

Keyword Articles

by
H. Vanoy Barton

Keyword articles are the life's blood of search engine rankings, traffic generation, website sales, Internet branding and online visibility. Without keyword articles Internet marketing regresses to 1993 - hit or miss. So, what makes a good keyword article?

The simple answer is everything. Keyword articles can be, and should be, built around what you know, what you sell, or what you want. Do you want better sear engine placement? If so, target the keywords that you want and construct an article around them. A point that should not be overlooked, however, is to make you article human readable - in other words, do not write for the search engines. Write your articles to target the audience you desire.

For example, do you sell a sports related product, or service? If so, write a sports related article using the keywords you are targeting. The example works for any product or area of interest. If you simply want to get your information to your target audience, write something of interest to that audience only, utilizing a sequence of keywords that is appropriate.

Keyword articles do not have to be long, they have to be effective. They have to be concise. Avoid verbosity, get straight to the point. Your audience will come, after your article is indexed in the search engines - but, they will not come to be bored. Quick and to the point is the secret of Internet writing, Internet marketing and online sales.